Daily Search Forum Recap: March 31, 2022

Here is a recap of what happened in the search forums today…

Google Search Highly Cited Stories & Come Back Later For Evolving Results

Google is rolling out to features to give searchers more ammunition when looking at the search results on news related topics or evolving topics. One is a highly cited label for top stories and the other is more information about search results that are changing quickly.

Now Seeing Volatility For The Google Product Reviews Update (v. March 2022)

Earlier this week I reported that we were not seeing huge changes yet for the March 2022 Google Products Reviews update. Well, it seems like some of the tools and a number of SEOs are now noticing larger changes specific to sites that would match the product reviews categories.

Google: Nofollow Is Not A Dampening Factor

Google’s John Mueller said on Twitter that the “nofollow is not a dampening factor.” Meaning, when you put a nofollow attribute on a link, it does not dampen the value of the link, it totally does not give any credit or value to that link at all.

New: Google Data Studio Supports Discover & Google News Traffic From Search Console

Google announced that now the Search Console connector for Google Data Studio can now bring in traffic data for Google Discover and Google News. This means you can do more mashing up of your data, directly in Google Data Studio specifically with those two new traffic sources.

Google Audio Knowledge Panel To Listen In Your Language

Last month we spotted Google testing an audio based listen and translate feature for the local panel. It seems Google is now trying this out for standard knowledge panels. These will play an audio clip of the knowledge panel text in English or your local language, even if the language is written in English on […]

Google Now Using MUM For Detecting Personal Crisis Searches & BERT For Detecting Shocking Content

Google promised to let us know when they expand when they use MUM in search and Google did just that yesterday with this new announcement. Google announced how they are using MUM for better detection of queries around personal crisis. And Google also said the search company used BERT to reduce unexpected shocking search results.

Googler Does A One Hand Handstand Salute

Facebook confirms ‘massive ranking failure’

A bug allowed Facebook posts with nudity, violence, Russian propaganda to appear in users’ news feeds. Please visit Search Engine Land for the full article.

How paid search marketers can address brand measurement challenges and grow in their careers

Brands are facing huge data measurement challenges. At SMX Next, Pascal Skropke and Andreas Reiffen show how paid search marketers can address them — and meet career goals along the way. Please visit Search Engine Land for the full article.