Microsoft Advertising Seasonality Adjustment Feature Rolling Out

A month ago, Microsoft Advertising announced that automated bidding seasonality adjustments would be rolling out globally this month. Well, now advertisers are starting to see it. Sophie Logan shared a screenshot of her account showing on Twitter.

Microsoft Advertising Updates Reporting Capabilities & Usability

Microsoft Advertising announced its “biggest reporting update in our history” by making the search ads reports “faster, easier, and more intuitive,” the company said. The company said reporting is now 60% faster to find and use.

Microsoft Advertising Editor Gains Audience Network Control

Microsoft announced that the Microsoft Advertising Editor now works with the Microsoft Audience Network. Previously, you were only able to manage your audience network campaigns within the web console or API, but now you can use the Microsoft Advertising Editor.